What Do Ford, LockMart, and Shopify have in Common?

So, let's talk specifically about some new bull and bear ETFs that direction recently launched linked to Ford Motors, Shopify, Loheed Martin.

Congrats on the recent launches.

So, what type of traders might be interested in directions bullenar ETFs linked to these companies? >> Yeah.

So, I think what's interesting about these three names is in some ways non-traditional in terms of how they fit together.

And so, you know, the through line between Loheed Martin and and Shopify is quite quite wide.

Um, but if you were to look at direction social media, I think we did a very nice job of of highlighting a fighter jet with a a shopping cart on top of it, which makes the story kind of tell itself and sing uh from that perspective.

But, as it pertains to the to the underlying names, I think what we see is traders are interested in three companies that are leaders within their given industries.

And so we thinking about someone like Ford clearly in the midst of an evolution.

There's been some more recent news off of uh the second wave of the Model T movement uh within Ford and this Christmas tree assembly line that they're putting together.

A nice social plug as well in terms of I think some of the things that are behind that.

Uh so one who wants to kind of ride the wave from a potential of that that electronic shift happens at uh someone like Ford, there is an opportunity there.

If if one thinks that you know the moment maybe has passed for a longtime automotive Americanmade manufacturer, you have an opportunity to to take the other side um from a trading perspective and and express that short-term view.

With something like Shopify, I think we see an emerging e-commerce company that's really the backbone of a number of not only online sites but increasingly brickandmortar retailers that exist not only here in the US but but globally as well.

And so I think offering the same investors and traders an opportunity to be on either side.

Uh and then last as we look at Loheed Martin, I think that you know the news yesterday with with uh President Trump and and uh Mr.

Putin meeting in Alaska is only very telling in terms of the geopolitical landscape is ever evolving and uh at the kind of the nexus of that is none other than aerospace and defense companies.

Loheed Martin here in the US being a leader.

And so the same trend kind of applies allowing for our traders to seek those opportunities that may present themselves in the market to express a view on either